The EU AgriFood Week, promoted by the Future Food Institute, in collaboration with the European Commission Representation in Italy, gathers a diverse audience of farmers and fishermen, educators, agribusiness leaders, politicians, journalists, scientists, innovators, investors, and startups.
The theme of food will be approached from different perspectives starting with culture and identity, moving through the aspect of caring for the land, resources, biodiversity, and landscape, and then focusing on food diplomacy, health, and lifestyle.
In addition to numerous field visits, celebrating the richness of Campania’s agricultural community, including heroic farmers, eco-regions and protection consortia, participants will engage in pivotal events designed to drive the transition from thoughts to deeds for sustainable development.
19 May: Presentation of the festival of excellence and cultural economic exchanges for a Mediterranean of Peace.
This event emphasizes the crucial role of culture in promoting development models capable of enhancing production chains, identity heritage, and local economies, having care for the protection of essential resources, interpreting a true concept of “One Health” in which the health of humanity, the health of the planet and the community, in the “Mediterranean” banquet, become the true nexus.
20-23 May: Pollica, a UNESCO Emblematic Community of the Mediterranean Diet hosts event series on World Biodiversity Day.
Four days of meetings, seminars, and workshops on the theme of Integral Ecological Regeneration, gathering experts from around the world to share visions and best practices, and spread the opportunities and actions that NEXT GENERATION EU is putting in place to regenerate Europe.
Events cover a diverse range of topics including including soil, biodiversity, water, energy, technology, supply chains, food loss and waste, health and wellness, tourism, youth, women, and culture.
26-29 May: Inauguration of the DMed Mediterranean Diet Exhibition, in the Italian coordination year of the UNESCO Network of Mediterranean Diet Emblematic Communities.
The event includes a Hackathon, involving students from hotel, tourism, sports, and agricultural institutes, to provide an opportunity for young people to give life to new ideas to interpret the Mediterranean Diet and spread it among youth as a healthy and sustainable lifestyle.
The awarding of the winning projects will take place on 27 May in the presence of Ambassador Antonio Parenti, Head of the Representation of the European Commission in Italy, and local institutions.
MEDITERRANEAN WINE ART FEST
Complex of San Domenico Maggiore – Naples
11.00 – Opening Conference of The Mediterranean Wine Art Fest
The Mediterranean Wine Art Fest is the international festival that blends wine excellence and experiential tourism of the 21 countries bordering the Mediterranean.
In the vision of the symposium as a convivial practice, this exclusive event will offer the oenological and food excellences in their historical, cultural, and landscape links with the territory, while also providing a message of peace by promoting economic exchanges in the fields of agri-food and agri-tech.
Produced and organized by MAVV – Museum of Art, Wine, and Vine, hosted by the Department of Agriculture in the Royal Palace of Portici, this initiative has received the patronage of the Assembly of Parliamentarians of the Mediterranean – PAM and the recognition of the MANN and the University Federico II, l’Orientale, Parthenope, Suor Orsola Benincasa, and Luigi Vanvitelli.
REGENERACTION EU
Princes Capano Castle Salita Mazziotti, Pollica (SA)
In celebration of the anniversary of the opening of the Paideia Campus in Pollica, on 22 May, World Biodiversity Day, there will be three days of meetings, seminars, and workshops on the theme of Integral Ecological Regeneration, to work on the objective of finding a way out of the crises we are experiencing that is not just deprivation, but an opportunity to create a better environmental, social, and economic scenario.
Azienda Agricola La Petrosa, Ceraso (SA)
13:00 Experiential lunch at a Regenerative Farm
14:30 – 15:30 Farm To Fork: Regeneration Starts From Soil
15:30 – 16:30 On-field Workshop On Regenerative Farming
La Petrosa Farm (Azienda Agricola La Petrosa)
16.30 – 17.00 Farmers Markets: strategic tools for regeneration
17.00 – 17.30 The regenerative power of forests
20.00 – 23.00 Food Experience: Extravirganza – The Unexpected Olive Oil Story
Lorenzo Caponetti
Starting with the Etruscans who first introduced the olive tree cultivation in Italy, and all the way to the challenges of farming within climate change, the answers to those questions are never easy nor univocal, and yet going through the three phases of biology, arbitrariness and transcendence can help navigate through some of them – and besides, isn’t talking about food always a good exercise anyway? Oh, and music?
Castello dei Principi Capano, Pollica (SA)
10.00 – 10.45 Regeneration Starts In Marginal Areas
10.45 – 11.00 Presentation of the National Agritech HUB
Danilo Ercolini – Director, Department of Agricultural Sciences, University of Naples Federico II – National Agritech HUB
11.00 – 11.20 Re-Food: rethink and regenerate waste along the food value chain
Presentation of the winners of the design challenge.
11.30 – 12.15 Actions to Empower Women in Agritech
12.30 – 13.30 Lunch – Food is a Conversation about “Taste” [ENG]
Fundamentals of Taste to Impact Regenerative Behavior
14.00 – 14.30 Clusters, Supply Chains, And New Production Paradigms For Economic Regeneration
14.30 – 15.15 Decarbonizing for energetic resilience
15.20 – 15.45 Communicating Agri-food Systems Sustainability for Regenerative Action
16.00 – 16.15 Keynote speech: MetaFood – Beyond Intangible: The Taste Of Nonfungible [ENG]
Giorgio Ciardella, Farzati Tech
16.30 – 17.00 Agri-Tech & Food-Tech Ecosystem Unleashing Regenerative Actions
17.15 – 17.45 Bridging the Digital Divide in Agriculture
startup showcase by
18.30 Mediterranean Diet: past, present and future
Marina di Acciaroli
On the occasion of the presentation of the project “laFeltrinelli del Mediterraneo” on the dock of Acciaroli, there will be an evening dedicated to the Mediterranean lifestyle from past, present and future.
Presentation of the book “Trotula” – telling the story of Trotula de Ruggero, the first and only teacher of the famous Medical School of Salerno, that originated in these areas in the 9th century.
Encounter with the authors: Anella Mastalia, Roberta Pastore, Valerio Calabrese.
20.20 Sunset and demonstration of the Mediterranean Mind Lab
Laboratory of applied neuroscience to codify the “Algorythm of Longevity,” promoted by Strobilo.
20.30 Food Experience from the past to the future of the Mediterranean lifestyle
Past:
Present:
Future:
9.00 – 9.30 Conscious breakfast: the Golden Rule for a regenerative mindset
9.30 – 9.45 The algorythm of longevity: restoring the brain with the power of nature [ENG]
10.00 – 10.45 Mediterraneity: seeds of culture for sustainable development
10.45 – 11.30 Food Diplomacy: Regeneration, Security, And Sovereignty
Keynote speech: Maurizio Martina – Deputy Director, FAO (video)
Video Message
Janusz Wojciechowski – EU Commissioner for Agriculture
11.30 – 11.45 Presentation of the Project “AgroBiodiversità Campana”
12.00- 13.00 Envisioning And Activating Regenerative Food Systems [ENG]
13.00 LUNCH Food Diplomacy For Regeneration: Convivium As An Instrument For Peace
Castellabate – Antiquarium comunale al Lungomare De Simone, headquarters of the Association of Fishermen of Castellabate
Blue Economy and Development Strategies for Marine Protected Areas
Workshop with the representatives of the marine and fisheries sector of the area, to identify challenges and opportunities within the areas of Blue Economy and sustainable Fishing.
Medi-terranean, “sea in the middle of the lands,” Mare Nostrum. The blue sea that washes the coasts of Cilento is a true hotspot of biodiversity, hosting as much as 18% of the global diversity of marine species, and jealously guarding the traces of ancient trade routes between the peoples who lived on its shores.
However, climate change, global warming, and contamination from plastics and other materials threaten the exceptional ecological network it hosts. Moreover, in the globalized and “dark” world of fishing and blue protein trade, the livelihoods of small-scale coastal fishermen are also challenged. Their role must be re-evaluated so that they can once again become stewards of the natural marine heritage and vital witnesses of maritime traditions and cultures focused on the sustainable management of marine resources.
This moment will involve policymakers, researchers, and fishermen, to build together regenerative actions for a natural and cultural heritage too often underestimated.
18.00 Opening Conference
Introduced by Sara Roversi – President Future Food Institute
19.00
Meeting with local stakeholders – Development strategies for marine protected areas.
Workshop with representatives of the local fishing sector to identify issues and develop solutions within the Blue Economy and sustainable fishing.
26/05 – Day 1
11.00 – 18.00 The One Health Hack
Agriculture, Food, Sport, And Tourism In The Mediterranean Diet Framework
In the context of EU Agri-Food Week, considering the crucial role that the Mediterranean Diet plays, on 26th and 27th May a hackathon will be held that will involve students of Hotel, Tourism, Sports, and Agricultural Institutes.
The students will give life to new ideas to translate the values of the Mediterranean Diet and spread it across the new generations as a sustainable lifestyle with a HACKATHON.
A hackathon is an effective tool both for learning and to accelerate the innovation process. It will provide an experiential way for students to learn and explore the Mediterranean Diet from four different points of view.
The hackathon will be a moment of teamwork, development of systemic thinking, and experience to encourage the exchange of ideas, and the approach to co-design, enriching all those involved.
27/05 – Day 2
10.00 – 14.00 Idea finalization, pitch, and presentation
14.30 Winners Announcement
Following:
The One Health Framework and the Power of the Mediterranean Diet
Presentation of the Global Food Innovation Forum & Bioeconomy Summit
The rural development plan has invested and will continue to invest a considerable amount of resources into the innovation of agricultural enterprises and rural territories. The way to enhance this innovation is to work as a system and to connect to networks. We will have the EIT, the National Cluster of agri-food, PRIMA, the Ministry of Research, DG AGRI, DG Environment, and the JRC. The Global Food Innovation Forum was created as a moment to discuss complementarity and convergence between funds and programs, between Europe and the regions.
Presentation of the National Agritech HUB
Danilo Ercolini – Director, Department of Agricultural Sciences, University of Naples Federico II – National Agritech HUB
28/05 – Day 3
10.00 – 12.00 Conference: Next Generation EU – Presenting the Agri-Tech National Hub lead by Università Federico II
11.00 – 12.00 Startup Competition on Circular Economy – Università Federico II
14.00 – 18.00 Training by Europe Direct Salerno
29/05 – Day 4
10.00 – 13.00 Conference: One Health – the Mediterranean Way
Traditions meet programs, policies, legislation, and research working together to achieve better public health outcomes.
A Development Model for a Sustainable Future November brings with it the celebration of the 14th anniversary of UNESCO’s recognition of the Mediterranean Diet as an Intangible
Milano, 11 novembre 2024 – Con il Demo Day di Giovedì 7 Novembre si è conclusa con successo la terza edizione italiana di EWA –
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