Innovazione

Transforming food systems through prosperity-driven alliances with government and industry.

WHAT WE DO

Leveraging the Prosperity Thinking approach, Future Food enables the design of a better food system focused on the idea of inclusive prosperity that encompasses not only economic growth but also social and environmental well-being.

It is an evolution of Design Thinking going beyond user-centered design to human and planet-centered growth.

Our Methodology

WHY?

Global food and beverage organizations need help to become the sustainable brands their customers, and the planet, need them to be. 

Planet_Innovation

PIANETA

Climate change is real, and represents both a social and economic opportunity for businesses.

People_Innovation

Persone

New generations are more conscious and committed to making purchasing decisions aligned with their values.

Systems_Innovation

SYSTEMS

The SDGs and other frameworks are creating tangible targets and avenues towards sustainable development.

PRIMARY SERVICES

IN-DEPTH GLOBAL PRODUCT MAPPING
provides companies with a global overview of the existing landscape revealing global best practices and showing repeated elements that seem to be able to effectively drive market interest.
BLUESKY RESEARCH & ANALYSIS
combines quantitative and qualitative research to offer a complete picture of the problem-opportunity space. Through in-depth consumer interviews, it analyzes where customers are now and where they might be in the future, revealing future scenarios and enabling horizon planning.
PRODUCT & PACKAGING DEVELOPMENT
is an agile testing and iterative R&D process where our Food Alchemist Team develops solutions within a given brief, and repeatedly tests them with final consumers through various focus groups hosted on a national and international level.
GLOBAL PLACEMENT TEST
validates products or services (branded or unbranded) with real-world consumers, to collect actionable feedback and insights.
COMMUNICATING SUSTAINABILITY
is a service provided together with our partner, Food for Climate League (FCL), where we study, create, and test narratives and communications tactics focused on increasing consumer interest toward climate-beneficial eating.
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WHAT WE OFFER

We support F&B brands to build and execute innovation strategies centered around sustainability. With them, we co-create solutions for waste reduction and repurposing (SDG 12, 13), plant-forward product development (SGD 12, 13), climate-friendly ingredients discovery and adoption (SDG 15), nutrition accessibility (SDG 2).

what makes us different?

Our user-centered design and prosperity thinking.

Design methods have evolved from product-centered to systemic. Our Prosperity Thinking approach is a methodological tool that unlocks creativity to design a world that fulfills all its beings’ needs within the planet’s ecological means.

Download the White Paper

WE ARE PROUD TO WORK WITH

Current and previous clients.

contattaci

If you are interested in exploring a food innovation project or collaboration, please fill in the form here and a member of our team will contact you.